Pragmatic Approach to Martech Investments

Know about the 5 Keys to Being Pragmatic When Making Martech Decisions

Pragmatic Approach


Webinar on Lead Nurturing in Marketo

Nurtured leads produce an average of 20% increase in sales opportunities versus non-nurtured leads. Watch this webinar to leverage lead nurturing in Marketo.


Increase Sales by Integrating Your Magento Store with Marketo

Magento is one of the best e-commerce platforms and Marketo is one of the most preferred marketing automation platforms. More than 2,50,000 merchants all across the globe choose Magento as their e-commerce store, and on an average 51% of companies are presently using a marketing automation platform.



Deliver Personalized Content with WordPress Marketo Integration

Globally, more than 70 million websites leverage WordPress as their CMS. Given its vast popularity, integrating the CMS with your marketing automation platform like Marketo, helps save time by automating processes and boosts website conversions. Along with this, a WordPress and Marketo integration allows you to display personalized content to nurture your subscribers and improve user experience.



Building Omni-Channel Analytics | Grazitti Interactive

Read our blog post to understand the importance of omni-channel analytics, how you can expand your data reach to scale your marketing analytics.

Expanding Your Data Reach Using Connectors

This brings us to a peculiar challenge that businesses face–How do you expand your data reach in order to build scalable omni-channel analytics?

As an Alteryx Preferred Partner, Grazitti has built a number of connectors for online advertising, social media, social marketing, databases etc. that allow users to read and write-back data from different platforms.


Scaling Marketing Analytics

Take a look at how this fits together:


Driving Omni-Channel Analytics with Alteryx – Watch the Webinar

Watch the complete webinar recording to learn how you can build scalable omni-channel marketing analytics by leveraging connectors for Alteryx, and take a look at a successful use case as well.