What is Google Data Studio and is it right for you?

Data visualization has always been challenging for digital marketers. Managing huge amounts of data and putting the same into charts and dashboards demands some serious labor.

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Increase Sales by Integrating Your Magento Store with Marketo

Magento is one of the best e-commerce platforms and Marketo is one of the most preferred marketing automation platforms. More than 2,50,000 merchants all across the globe choose Magento as their e-commerce store, and on an average 51% of companies are presently using a marketing automation platform.

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Deliver Personalized Content with WordPress Marketo Integration

Globally, more than 70 million websites leverage WordPress as their CMS. Given its vast popularity, integrating the CMS with your marketing automation platform like Marketo, helps save time by automating processes and boosts website conversions. Along with this, a WordPress and Marketo integration allows you to display personalized content to nurture your subscribers and improve user experience.

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Building Omni-Channel Analytics | Grazitti Interactive

Read our blog post to understand the importance of omni-channel analytics, how you can expand your data reach to scale your marketing analytics.

Expanding Your Data Reach Using Connectors

This brings us to a peculiar challenge that businesses face–How do you expand your data reach in order to build scalable omni-channel analytics?

As an Alteryx Preferred Partner, Grazitti has built a number of connectors for online advertising, social media, social marketing, databases etc. that allow users to read and write-back data from different platforms.

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Scaling Marketing Analytics

Take a look at how this fits together:

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Driving Omni-Channel Analytics with Alteryx – Watch the Webinar

Watch the complete webinar recording to learn how you can build scalable omni-channel marketing analytics by leveraging connectors for Alteryx, and take a look at a successful use case as well.

What Digital Marketers Should Know about the Canadian Anti-Spam Law

Canadian Anti-Spam Law (CASL) is defined as an act aimed at promoting the Canadian economy’s efficiency and compliance by standardizing certain activities that dissuade the use of electronic media to carry out commercial activities.

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Fraud Detection & Prevention in Public Sites

Public sites are more vulnerable to attacks and frauds as they offer unrestricted access to every visitor. If you do not control these attacks and frauds at the beginning, they will lead to stealing sensitive information, hijacking computers, devices or can even damage your business reputation by misusing any information. Read more on fraud detection & prevention. .

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Tracking Utilization and Productivity of B2B Professional Services with Analytics

Professional services analytics help your company grow by offering real-time visibility into your entire organization. By assessing and identifying business requirements, professional analytics help design and implement quality solutions to ensure maximum ROI. Read more. .

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