Top Twitter Analysis Tools to Measure Your Twitter Influence

TweetStats: TweetStats is a popular twitter analysis tool that display statistics of your twitter account in graphical forms, making it easier to evaluate your efforts on Twitter. Top twitter tools that help you to measure and analyze your twitter influence are: TweetStats Twitalyzer TweetEffect TwitterCounter Tweepular Read full article on these twitter analysis tools here.

Quick Tips to use Twitter Search in a better way

The new Twitter homepage is a refreshing change and brings a whole bunch of new features. The major change is that Twitter has improved its search functionality and highlights it with a large search box on its homepage. It has also introduced a list of trending or popular topics that are making rounds on twitter. [...]

Twitter Tips to Increase Your Personal Brand Presence

Choose Your Twitter Name: Your Twitter name will appear as the title tag on the SERPs when someone searches for your name, so select a relevant user name, preferably your own name or a keyword relevant to your business. Optimize Your Bio: Most times, people decide to follow or unfollow you reading your bio. Rather [...]

Personal Branding using social media – first steps

Personal branding is extremely important to differentiate yourself from the crowd. If somebody searches for your name on Google then you would prefer your name to rank high on search engine result pages. Your potential clients will definitely seek to know about you or your company. It is like having your resume ready to showcase [...]

A Twitter Success Story – Dell Makes $3 million Using Twitter

Dell, the world’s second largest PC maker, recently announced that it made $3 million in sales from Twitter. The company earned around $2 million directly through Twitter and another $1 million from people who started at Twitter but went to buy computer somewhere else on Dell website. This has changed the popular belief among people [...]

Role of Social Media in the Indian Elections 2009

India saw a new beginning when almost all political parties jumped into social media to establish their visibility and woo their voters. It was interesting to see the clash of political titans as well as novices on the Internet arena to win over netizens. Read full article here.

ZooZoos: a qualified Social Media Success story

Zoozoos are the alien-like characters created by Ogilvy & Mather for Vodafone and they became an instant success during the Indian Premier League -2 (IPL-2) which gave them huge audience attention. As a result of effective marketing by Vodafone, Zoozoos have emerged as a brand in itself. Zoozoos not only to conveyed different value added [...]

Top Seven Reasons for Businesses to do Social Media Marketing

Social Media Marketing (SMM) is considered to be the next marketing gold rush. It is a unique way of promoting your business by making connections, developing relationships and interacting with existing or potential customers. If you are not sure why you should use social media marketing, then here are seven reasons to participate in the [...]