Dell, the world’s second largest PC maker, recently announced that it made $3 million in sales from Twitter. The company earned around $2 million directly through Twitter and another $1 million from people who started at Twitter but went to buy computer somewhere else on Dell website. This has changed the popular belief among people [...]
Filed under: Social Media Marketing | Tagged: Dell, Social Media, Success story, Twitter | 1 Comment »
India saw a new beginning when almost all political parties jumped into social media to establish their visibility and woo their voters. It was interesting to see the clash of political titans as well as novices on the Internet arena to win over netizens. Read full article here.
Filed under: Social Media Marketing | Tagged: Indian Elections, Social Media, Social Media Platforms | Leave a Comment »
Zoozoos are the alien-like characters created by Ogilvy & Mather for Vodafone and they became an instant success during the Indian Premier League -2 (IPL-2) which gave them huge audience attention. As a result of effective marketing by Vodafone, Zoozoos have emerged as a brand in itself. Zoozoos not only to conveyed different value added [...]
Filed under: Social Media Marketing | Tagged: Vodafone ZooZoo, Zoozoo, Zoozoos | 4 Comments »
Blog at WordPress.com. Theme: Digg 3 Column by WP Designer.
